Certificates in the College of Business
In addition to majors, minors and emphases, some departments in the College of Business offer certificate programs. Read more about certificate programs below. View the required coursework on the last page of the BBA Minor and Certificate Planning Sheet.
Professional recognition as a management accountant can be obtained by passing the examination required for a Certificate in Management Accounting (CMA).
Under Wisconsin state law, any individual who practices public accounting, including auditing financial accounting records and preparing of accounting reports which are made public, must be licensed as a Certified Public Accountant (CPA). In Wisconsin, to sit for the exam the candidate must have 120 semester hours of education and an accounting concentration. Learn more about this certificate. Click here to learn more about this certification.
Entrepreneurship and Innovation Certificate (9 credits)
Recommended for students who would like to pursue the study of entrepreneurship and innovation in a cross disciplinary approach empowering students to think innovatively in their pursuit of knowledge.
Insurance & Risk Management Certificate (9 credits)
Recommended for students who want to learn the language of insurance and risk and realize the impact of the industry
Marketing Certificate (12 credits)
Recommended to students who wish to complement and enhance other majors and career options. This is a designation that employers will look favorably upon when looking at potential candidates to hire.
Digital Marketing Certificate (9 credits)
In this emphasis, students learn more about digital marketing as a strategic tool. Students get hands-on practice execute elements of a digital marketing strategy such as search engine optimization, digital advertising techniques, e-mail marketing, creating a social media strategy, crafting digital content, and how to use digital marketing analytics to adapt their marketing strategy and maximize performance.
Find more detail about the courses to complete the digital marketing certificate at: Digital Marketing Certificate