Celebration of Scholarship and Creative Activity 2022
Digital artist Mike Winkelmann, commonly known as Beeple, has become one of the three most valuable living artists as of this year by selling an NFT of 5000 works at a Christie’s auction in March. While the advent of NFT trading is the most obvious factor enabling such a historic sale, there are many other sociocultural factors at play in Winkelmann’s success and practice in general. This project aims to describe and analyze these contexts along with the implications that the auction of EVERYDAYS: THE FIRST 5000 DAYS may bring to the art world. Drawing on theories from aesthetics, cultural philosophy, and media ecology, the project examines a range of concepts, including digital ontology, post-internet, remix culture, and metamodernism, relating each one to Beeple’s work in order to situate it within our cultural moment and generate predictions about future art trends.st.