Culver’s Business Model Competition

The Culver’s Business Model Competition is the Center’s signature annual competition, providing the university’s most talented student entrepreneurs the opportunity to compete for seed funding and exclusive access to venture development resources.

The competition accepts ideas in any stage of development – from initial idea to already operational businesses. It is open to ventures led by any student or student team enrolled at UW Oshkosh (Oshkosh, Fox Cities, or Fond du Lac).

Students accepted to compete will have 4 minutes to present their business model, followed by 2 minutes of Q&A with the panel of judges. 


Over $25,000 in cash and in-kind prizes will be awarded to the top three finalists! In addition, the top two finalists qualify to compete in The Pitch. The overall winner earns the opportunity to compete in the WI Big Idea Tournament (WBIT).

1st Place: $5,000 Cash + In-Kind Services
2nd Place: $3,500 Cash + In-Kind Services
3rd Place: $1,500 Cash + In-Kind Services

The People’s Choice Award will be voted on by the audience!


  • Student businesses can vary from an initial idea to a concept that has been recently developed. All types of startups and ideas are accepted.
  • Students from any college or major are welcome to apply.
  • Must be enrolled at UW Oshkosh – Oshkosh, Fox Cities, or Fond du Lac.
  • Prior winners are not eligible to participate with the same business.


  • Application Deadline: Sunday, March 6th at 11:59 p.m.
  • Announcement of Contestants: 3-5 days after applications close
  • Business Model Competition: Thursday, April 7th, 6-8 p.m.


Applications Open
Open Now!

Applications Close
Sunday, March 6th at 11:59 p.m.

Finalists Announced
3-5 days after application closes

Business Model Competition
Thursday, April 7th, 6-8 p.m


1st Place: Rice Time
Jaden Radcliff of Hortonville
Jaden realized that college students desire high quality, affordable meals, and the RICE TIME food truck delivers. Jaden shared that he plans to sell rice and stir fry dishes that have been perfected through years of ingenuity. Jaden is a Freshman at UW Oshkosh studying Physics.

2nd Place: Lucid Creators
Shifa Jaleel Ahmad of Oshkosh
Lucid Creators, a service-based company that creates virtual training modules, scenarios and tours using augmented and virtual reality and Internet of Things technology. Shifa also received the most votes to earn the People’s Choice Award. Shifa is a Senior majoring in Information Systems.

3rd Place: Flora Fruit Company
Jalen Greenlee of Brown Deer
Flora Fruit Company is a fruit box subscription company that delivers fresh, high-quality fruit boxes to our customer’s doorstep every week, bi-weekly, or upon request. Jalen is a Junior pursuing a Management major with a concentration in Business/Entrepreneurship.



1st Place: Prexo
Abbie Merrill, Ian McDonald
A mobile app that allows for users to get notifications on executive orders as they are signed, engage with other users, and contact congressional representatives.

2nd Place: TapTech Systems
Dakota Swank
An interactive, automated beer tap system with RFID technology that allows users to browse, select, and pour their own beverages without a bartender.

3rd Place: Grace Farms
Kaila Vander Wielen
A long-term residential therapy farm for survivors of human trafficking. In addition to group and solo therapy sessions, residents will spend their time making soap and growing sustainably farmed, organic produce.

People’s Choice Award:
Divine Beauty LLC Rebecca Dailey



Dan Brosman, Executive Director
  Sage Hall, Room 1410
(920) 424-1826
Schedule an appointment


2022 Culver’s Business Model Competition

Thursday, April 7th, 2022 – UW Oshkosh – Sage Hall 1214

The Alta Resources Center for Entrepreneurship and Innovation at UW Oshkosh hosted the 2022 Culver’s Business Model Competition on Thursday, April 7th, 2022, at UW Oshkosh. Students pitched their businesses as they competed for a share of $25,000 in cash and in-kind prizes!

🏅 1st Place: Devan Hohn, Rising Phoenix Martial Arts
🥈 2nd Place: Noah Bauer, FloatZero
🥉 3rd Place: Kevin Dwyer, Assistive Home Tech
🏆 People’s Choice Award: Coby Rauls, Avail

Thank you to our generous in-kind providers, judges, Craig Culver, and all that came out and supported our incredible student entrepreneurs!

2022 Event Judges:
Tricia Rathermel – President & CEO at Greater Oshkosh Economic Development Corporation (GO EDC)
Aaron Hagar – Vice President of Entrepreneurship and Innovation for Wisconsin Economic Development Corporation (WEDC)
Trevr Smithlin – Chief Innovation Officer at Libsyn (Former CEO & Co-Founder of AdvertiseCast)
Julia Collins – Managing Partner at Lincoln Labs
Jason Monnett – Senior Vice President and Senior Lender at WBD, Inc.



2022 Sponsors & In-Kind Providers